Mister Twister Exude

Australian Owned & Operated

Free Postage on Orders Over $100.00

Fast Shipping

$9.95 Flat Rate Postage

Humble beginnings that hardly seem like a 1-2-3 recipe for success, but after 53 years, Mister Twister® continues to lead the soft plastic fishing lure business, each year becoming more and more innovative.

Yes, innovation has been the key to Mister Twister®'s success since the folks there developed the Curly Tail® concept in 1972. Up to that time, rubber or plastic lures were stiff worms or grubs; they had little or no action. The Curly Tail® changed that, and Mister Twister® sales soared. Soon Mister Twister® was selling millions of lures a year.